A while back, I started a series about my work life (that hunk of my life that does not involve hanging out with C and A) and followed that up with another component of what I do. Now that I have another job starting in just two weeks, I feel it’s time to finish up this series and simultaneously consider how my current work schedule will shift to help offset my budding career as a teacher.
In addition to the web hosting and email services that my business offers, I manage to squeeze out a few new websites each year. I’ve done website re-designs for various individuals and small organizations: a playwright, a photographer, a glass-work artist, a school for Chinese arts and language (in NYC, in Chinatown!), as well as for a union… to name a few examples without um, actually naming them.
Since I accepted the job offer to teach in the after school program at C’s school, I’ve turned down two new clients. I have decided to not take on any new web design projects until at least the fall, and not any then either if I continue to teach.
Web design is a time consuming art. I find that it generally is rewarding, but frustrating for me, because I like to finish things up quickly, sit back and admire them, and more on to the next thing. With web design, I’ve found that I am always trying to hit a moving target. The client wants XYZ done, so you put up XYZ as closely as you know how. Then, looking at it, the client will usually say, OH, I meant I wanted it to be more of a “peppy” feeling… so can you try for XYZzzz? The vagueness of such requests leaves me trying out this and that, poking the design here, adding a graphic there.
Developing cute graphics is something I enjoy doing, but again, it’s a big time drain. I spent about 3 hours yesterday developing an ADORABLE guitar pick for a folk singer’s website that I am developing. The pick is meant to be a button that catches the visitor’s eye, and on the pick it says “Join Mailing List”. I love the pick. Alas, I have to face the fact that it doesn’t really work with the other graphics on the page, and I might not even get to use it.
Why, you might ask, am I still developing a site for someone when I just wrote that I was turning down new work? Well the reason is that I committed to doing this prior to even applying for the job. I didn’t think I’d be hired, and this is a pretty famous client.
So here I am, working with an artist who’s pretty famous, trying to make his website less “square.”
Oh boy! It’s pretty neat, though, and I do enjoy the creative aspects of laying out a page, and manipulating CSS and graphics. I have a little book I use constantly, it’s Eric A. Meyer’s CSS Pocket Reference. This little gem is like a bible to me, though some parts of it are as inscrutable as the Old Testament itself.
One of my favorite sections of this book deals with Layout. Laying out a page is the most important part of what I do. I like webpages that are clear, uncrowded, and with good navigation. So laying out the page is really important.
I have read the section entitled “Layout of Absolutely Positioned Elements” over and over and over. You’ll love it, too. The sub-section titles alone titillate me. For example:
“Horizontal layout of nonreplaced absolutely positioned elements”
I read that and shudder. The complex equations that follow it make me drool and stare vacant-eyed. Each time I re-read this section, I’m that closer to knowing what the hell I’m doing.
Then, I go muck around with my stylesheets and just see what happens.
Hah! So I’m very professional, you see. I do try very hard to put together something that works consistently, doesn’t set off any “bad code” alarms in any browsers, and I try to avoid ugliness at all times.
The other painful part of doing web design is when a client specifically requests something that I think should be avoided at all times. “Can this headline blink?” Uh, no. ” Can’t we just have all the text be done as graphics?” No, that would be really a bad idea. “I think the background should be this clip art snowflake pattern over and over again.” Gee…
When all is said and done, good web design takes time, patience, and negotiation skills. As for me, I no longer have much time, or patience. I’m saving up my negotiation skills for when it’s time to do A’s hair and she doesn’t want the brush to come within two feet of her head.
In spite of these frustrations, I’d better hurry up and make this folk singer’s website less “square.”
All in good time, you know. But the snowflakes? Have. To. Go.